Nailing your TV interview: tips from our media trainer from her years at CBS, NBC & Bloomberg

Nailing your TV interview: tips from our media trainer from her years at CBS, NBC & Bloomberg

by BookSavvy PR on September 23, 2019

TV interviews are an exciting opportunity to spread awareness about your ideas, product or brand. But if you’ve never appeared on TV (or have never been happy with your clips), the excitement can quickly morph into knots in the stomach and panicked overnight emails to your publicist. That’s why when we book television interviews for our clients at BookSavvy PR and ThoughtSavvy PR, we hook them up with Katie Riess, our media trainer extraordinaire. Katie’s deep media-world … Continue reading Nailing your TV interview: tips from our media trainer from her years at CBS, NBC & Bloomberg

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BookSavvy Author News Roundup: Q1 of 2019

by BookSavvy PR on May 13, 2019

Already in the first quarter of 2019, our clients’ books have brought us to Spain and the frontlines of war and back again; curated our financial records; reimagined America; breathed authenticity into our public speaking; received front page coverage and made top headlines. Here are just a few of the places where we’ve helped them get featured in the news: ABC 7 News interviewed Tony Steuer on which financial documents to retain amid the “KonMari” … Continue reading BookSavvy Author News Roundup: Q1 of 2019

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Simple Author Promo Tip: Nail Your Email Subject Line

by BookSavvy PR on March 25, 2019

As writers, we all know how hard it is to read a book without dissecting, critiquing or copy editing in your head. As a publicist (und a lapsed writer), I can’t help giving the same scrutiny to every email and newsletter blast that lands in my inbox. Sad, perhaps, but true. That’s because, whether you realize it or not, certain emails are actually important marketing pieces that have writing requirements of their own — just … Continue reading Simple Author Promo Tip: Nail Your Email Subject Line

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