Blog | Page 14 of 14 | BookSavvy

Simple Promo Tip: Call Your Book By its Name

It’s a funny thing, being both the creator of such an intimate and personal product as a book and the one who has to do most of its peddling. This contradiction — asking authors to throw what’s ...

Why Your Site Needs a News Page

Recently I browsed over to the website of one of my dear author friends, curious to see what sort of press she’d been doing. To my surprise, the site had a page for her bio, one for her books and an...

Why Your Publicist Should Think Like a Novelist

It probably happens each time you sit down to write: You have a plan, an idea of where you want your story to go. But as soon as the words start to flow, your idea changes slightly or another one pops...

Marketing & the Spirit of Giving

Marketing is about finding ways to tell people about your book so that they’ll buy it, right? Technically, yes. But in the unpredictable and often mysterious world of books, it turns out that one...

Meet This Blog

Promotion. Publicity. Marketing. PR. These words have become a part of daily life for authors, yet for the vast majority they remain mysterious and confusing. And their meaning continues to evolve ...

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