The Ripple Effect of Public Relations

By Camile Sardina | March 13, 2023 When starting a PR campaign, it’s only natural to wonder, “how will we measure success?” While there’s certainly some data we can turn to—the number of articles and/or interviews a campaign nets, the size of the news outlets running coverage, audience growth and views—data alone is not enough.

Why BookSavvy’s Remote Culture Works In Our Favor

By Camile Sardina | December 5, 2022 Even before the COVID-19 pandemic, the BookSavvy Public Relations team worked remotely.  Our home bases have ranged from Boston, New York City, Orlando, Omaha, to Germany; and to this day, every BookSavvy team member splits their time between at least two locations. This vision for a remote global