Simple Author Promo Tip: Nail Your Email Subject Line

Simple Author Promo Tip: Nail Your Email Subject Line

by Sharon Bially on March 25, 2019

As writers, we all know how hard it is to read a book without dissecting, critiquing or copy editing in your head. As a publicist (und a lapsed writer), I can’t help giving the same scrutiny to every email and newsletter blast that lands in my inbox. Sad, perhaps, but true. That’s because, whether you realize it or not, certain emails are actually important marketing pieces that have writing requirements of their own — just … Continue reading Simple Author Promo Tip: Nail Your Email Subject Line

[click to continue...]

Social Media Phobic? Facebook is (Still) Your Friend

by Sharon Bially on August 24, 2018

The news about Facebook’s embroilment in a data-harvesting-cum-political scandal kind of makes us all want to unfriend the platform for good. For sure, our collective conscience would be cleaner and we’d all be a lot less distracted without it. Some of us would probably even feel a vengeful twinge of self-righteousness seeing Zuckerberg and his cohorts caught at last with the smoking gun that proves their invention is not only bad for us, but just … Continue reading Social Media Phobic? Facebook is (Still) Your Friend

[click to continue...]

Your Book, the Movie: Interview With a Hollywood Producer

by Sharon Bially on September 6, 2017

Seeing your book on the silver screen: it’s a universal dream, one that nearly every novelist I’ve worked with has confided that they harbor.  Barely a day goes by when an author does not ask me whether I have any Hollywood connections who could help them get a foot in the door. Sure, I have some loose contacts in “The Industry.”  A screenplay writer here, a director there, a financial VP.  But that doesn’t mean … Continue reading Your Book, the Movie: Interview With a Hollywood Producer

[click to continue...]
Featured Books
LATEST POSTS