Newsflash: PEOPLE Magazine features BookSavvy author Anne Beall

Newsflash: PEOPLE Magazine features BookSavvy author Anne Beall

by BookSavvy PR on January 23, 2020

We were thrilled to learn this week that People magazine featured our client Anne Beall, author of Cinderella Did Not Live Happily Ever After and 6 other books.  Amid buzz about Meghxit, People’s editors spotted our press release about this surprising discovery from Anne’s research: in 169 classic fairy tales, princesses are sad and there are no happy endings. Check out the article: Author Analyzes Fairytales, Discovers Stark Emotional Contrast Between Princes and Princesses. Go … Continue reading Newsflash: PEOPLE Magazine features BookSavvy author Anne Beall

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Nailing your TV interview: tips from our media trainer from her years at CBS, NBC & Bloomberg

by BookSavvy PR on September 23, 2019

TV interviews are an exciting opportunity to spread awareness about your ideas, product or brand. But if you’ve never appeared on TV (or have never been happy with your clips), the excitement can quickly morph into knots in the stomach and panicked overnight emails to your publicist. That’s why when we book television interviews for our clients at BookSavvy PR and ThoughtSavvy PR, we hook them up with Katie Riess, our media trainer extraordinaire. Katie’s deep media-world … Continue reading Nailing your TV interview: tips from our media trainer from her years at CBS, NBC & Bloomberg

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Simple Author Promo Tip: Nail Your Email Subject Line

by BookSavvy PR on March 25, 2019

As writers, we all know how hard it is to read a book without dissecting, critiquing or copy editing in your head. As a publicist (und a lapsed writer), I can’t help giving the same scrutiny to every email and newsletter blast that lands in my inbox. Sad, perhaps, but true. That’s because, whether you realize it or not, certain emails are actually important marketing pieces that have writing requirements of their own — just … Continue reading Simple Author Promo Tip: Nail Your Email Subject Line

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